Intertextuality as a strategy of glocalization: A comparative study of Nike's and Adidas's 2008 advertising campaigns in China in: Semiotica Volume 2019 Issue 230 (2019)
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Intertextuality as a strategy of glocalization: A comparative study of Nike's and Adidas's 2008 advertising campaigns in China in: Semiotica Volume 2019 Issue 230 (2019)
Change Is a Team Sport: Voice of Hollywood A-lister stars in new Adidas advert – HITC
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ADIDAS - Ben Wiley
